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Selling a home is a complicated process, but I will guide you through it every step of the way.


Step 1 — Pricing

  • Your agent prepares a comparative market analysis (CMA)
  • Review market conditions
  • Review other homes on the market
  • Discuss your home-sale goals
  • Determine the optimal listing price

Step 2 — Preparing

  • Remove clutter and organize
  • Clean and make repairs
  • Stage your home for sale
  • Consider a home protection plan
  • Complete listing documents and disclosures
  • Create a HomeBase® account to manage documents, deadlines and tasks

Step 3 — Marketing

  • Install distinctive Coldwell Banker® yard sign
  • Promote your home on the MLS
  • Syndicate your home’s listing to up to 900 websites
  • Respond to online buyer inquiries through InTouch
  • Arrange showings
  • Hold open house
  • Communicate feedback
  • Market your property via email, direct mail and social media
  • Provide market updates

Step 4 — Closing

  • Evaluate offers and negotiate best price and terms
  • Enter documents into HomeBase
  • Facilitate inspections
  • Coordinate closing date, time, location and contacts
  • Monitor buyer financing and home appraisal
  • Follow up on details
  • Review closing statement
  • Close the sale
  • Provide copies of all closing documents and enter into HomeBase